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A members card that turns your clients into your marketing team. Points for sharing, tagging, and referring — not just spending.
Start a Hair Club →While you’re behind the chair
Every tag, every comment, every new follower, every purchase — Hair Clubs handles it. You just watch the notifications stack up.
Build something they actually want to be part of. Not a loyalty program. A movement.
Mystery boxes, member events, exclusive drops. Rewards that make clients talk — not just transact.
The Card
Your clients get a card in Apple Wallet and Google Wallet. Your brand, your colours. They earn points for visits, for shopping your online store, for tagging you in Stories, for referring friends. They redeem on rewards that actually mean something — or swap points for discounts if they want. It’s always with them.
Instagram Automation
Someone comments on your post — they get a DM with their card. Someone tags you in a Story — they get points and a thank-you. Someone follows you — they get a welcome message. All inside Instagram. All automatic. All while you’re behind the chair.
Content, Done For You
No more staring at a blank screen. No more “what do I post today?” Send us a photo from the chair. We send you back content that sounds like you — because it’s built around you.
Culture, Not Coupons
Think run club, not punch card. Your clients don’t join to save money. They join to belong. To compete. To flex. Hair Clubs turns your salon into a brand people wear on their chest — not a coupon they forget in their inbox.
Industry Icon Tiffany Decaux Wants a Word With You.
How It Works
You own the brand. Nicole builds automations. Julia creates your emails, stories, and carousels. Done for you.
30-minute preview. We show you a demo with your branding, your tiers, your rewards. See it before you commit to anything.
Custom digital card, tier structure, Instagram automation flows, welcome email sequence, push notification templates, QR codes, and all launch assets. Your brand. Your colors.
QR code goes live. Clients download to Apple & Google Wallet. Instagram automation starts converting. You watch the dashboard fill up in real time.
Real Results
Meet Our Ambassadors
“It’s just genius. It’s brought all my ideas together.”
Pioneer Hair Club • Gift drop case study
“I opened up the salon and had different people come in. These people had never met each other — and they just started talking. To see that community happen? That’s a cool moment.”
Community-first salon owner • Adelaide
“We tried a few different platforms and nothing really works or was easy to do. When I saw Hair Clubs was built into people’s phones and it was so easy it just made sense to get on board.”
Luke
You by Luke Perger
“Bray and his team are amazing to work with, and I want to thank them for coming up with such an innovative loyalty system to reward our guests. We love it and our clients love it.”
Kazzandra
Luxe Ayr
The old playbook is dead
Your Salon Software
Hair Clubs
100% salon retention for 10 months running. The product speaks for itself.
Salon clients tracked through Hair Clubs
Client retention rate across member salons
Salon retention. Zero lock-ins. Zero churn.
Visits over 9 months per active member
We’ll build a demo with your branding, your tiers, your rewards. No commitment. Just see what yours looks like.
Build My Hair Club →FAQ
A branded membership card that lives in your client’s Apple or Google Wallet. They earn points for visits, purchases in your online store, Instagram tags, referrals, and reviews. They redeem on rewards you set — mystery boxes, event invites, product discounts, exclusive access. It’s your brand, your colours, your culture.
Everything we do is bespoke and tailored to your salon — your brand, your tiers, your rewards, your content. Pricing is individual. Book a preview and we’ll walk you through what it looks like for your specific salon.
No, we build everything for you. We do a 30-minute kickoff call and approve the work. That’s it. We launch!
7 days if you’re quick. 3 weeks at a relaxed pace. Three calls total: kickoff, onboarding, and activation.
Salon software is designed to take bookings. We don’t take bookings. We’re marketers at heart. Hair Clubs is a marketing platform that brings the most innovative solutions from Your Salon Support and gives them to you — Instagram automation, custom content, community and loyalty — all done for you. Keep your booking system. We handle everything it can’t.
It runs inside Instagram using the official API. When someone comments a keyword on your post, they get a DM. When someone tags you in their Story, they get points and a thank-you. When someone follows you, they get a welcome message. All automatic, all while you’re behind the chair.
We are offering this to a group of closed beta testers. If you are interested let us know on your kickoff call.
Yes. Online store purchases earn points automatically. Clients can also swap their points for discounts if they prefer. Everything syncs to their membership card.
Cancel any time. No lock-ins, no penalties. We had 100% salon retention for 10 months running because the product works — not because you’re stuck in a contract.
Meet the Founder
Founder — Hair Clubs, Can We Go Live, YSS Agency
Brayden has spent years inside the salon industry, hosting Can We Go Live, the industry’s first late night talk show, sitting across from people like Pink La Blonde, Richard Kavanagh, Wendy Belanger, and Tom Smith. Running YSS Agency behind brands like O&M, Edwards & Co, and Valonz.
Every conversation led to the same problem: salon software handles bookings. Nobody handles growth. So he took everything, years of A-list salons, insights from industry titans, and the engineering brain from running multi million dollar tech teams and packed it all into one product. Hair Clubs.
